I'm Yashinta, a strategic marketing & revenue partner for founder-led brands. For 15+ years I've built and run marketing for brands most people know: Groupon, HoMedics, Christian Dior.
I started YSL for one reason. The best founder-led health and wellness brands don't fail on product. They stall because marketing stays stuck on the founder's plate.
I'm not an agency and I'm not a junior. I'm the senior marketing leader a $1–5M brand needs but rarely has, building the engine, directing the specialists, and owning the number.
You stay the voice of the brand. I run the engine. That's the whole idea, and it's how growth stops depending on you.
Fewer clients, done properly. I take on a small number of brands so each gets senior attention, not a junior with a template.
Based in Melbourne. Working with founder-led brands across Australia and beyond.
See the numbers on the Results page →
A short discovery call, no pitch, just a straight read on your growth and what it would take.
Book a discovery call